Urgent priority message either keep formatting or have separate lines

When I first put in our urgent priority message I had it separated into lines like so:

Urgent Priority = Emergencies only.

An emergency is safety, security, or utility outages.

After you submit this emergency work order please call Facilities ext. 8650.

It catches the eye better than this:

Urgent Priority = Emergencies only. An emergency is safety, security, or utility outages. After you submit this emergency work order please call Facilities ext. 8650.

Either being able to keep formatting or have a few separate lines that we could enter sentence by sentence and then have it show up as one message would even work.